Brainstorming, Ideation, Prototyping

Sticky Storm Innovation [100 Word Challenge]

Yelling out ideas in a crockpot of group-think fails, yet we keep brainstorming. Jake Knapp suggests that perhaps “brainstorming” lingers because of its “catchy name”. So I made some other weather-related portmanteau.

THUNDERSTANDING

Empathy and journey mapping create a swell of idea; the thunderstanding comes before the brainstorms.

ISOLATED WONDERSTORMS

Structured time to work solo and think up some big ideas. Let everyone find their own Aha’s.

PROTOTYPNADO

Swirling, rapid, and picks up and throws hypothesis into the world, and it isn’t always pretty.

TESTALANCHE

Observe focus groups interact with your prototypes. Watch their emotions, see how they accomplish tasks.

Brainstorming, Ideation, Lenses, Tool

Light Rays, Toothpaste, and Ideation [100 Word Challenge]

Jon Acuff used only 100 words to restrict a recent post.

Restrictions can drive creativity like toothpaste channelled through a narrow opening. You can concentrate your brain squeezings onto a precise AND ACTIONABLE solution.

Toothpaste everywhere doesn’t help you brush your teeth.

Tim Brown, IDEO, says that leaders need to define Purpose (goal), Challenges (stepping stones to get there), and Vision (defines constraints because some stones wont lead to the goal).Screen Shot 2016-05-30 at 9.19.31 AM

Like light rays, our brainstorms and rambling thoughts can also be focused by passing through constraints.
If light rays can be focused, so can bright ideas!
Only 97 words!
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CHALLENGE
Constraints are sometimes imposed upon the innovator. Try this challenge for your next ideation session.
Roll one six-sided die, and based on the roll, apply the following constraint to your ideas.
1: No new technology; use what exists.
2: Focus on only untapped customer segments.
3: All solutions must start with a person-to-person interaction.
4: The idea must not include any training; intuitive at its highest power.
5: You can only use print material in your solution.
6: Your solution must have playable game elements.
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