Being Awesome, Diffusion of Innovation, Going Forth, Ideation, Innovation, Innovation Mindsets, Systems, Tool, Uncategorized

Beyond the Right Tool for the Job

Today I did a few odd errands around the house. A typical Sunday afternoon. I finally went to hang the new tiles with our house number on them. For 30 minutes I bore into the front of my house. I switched screw types and drill bits. The sad truth was I had barely made a dent. The tiles lay on the front lawn mocking me.

powertools
Notice the state of the art powerdrill I was using. And Jebediah was no help at all.

I decided to do some research online and found just what I needed. And thus the standard pilgrimage to the local home improvement store rewarded me with some concrete screws. The tiles went up almost instantly.

I had chosen the correct power tool, my handy dandy drill with screwdriver bits, but I failed to be detailed in how to apply the tool. I was using the wrong screws and all that got me were unhung tiles and two shallow, but noticeable holes in the front of my house.

“We become what we behold. We shape our tools, and thereafter our tools shape us.” – Marshall McLuhn

This can be the bane of the innovator as well. Powerful tools within their grasp, but the details about the application and the context evade them. This has two potentially disastrous outcomes:

  1. Problems remain out of reach, still unsolved.

2. You can cause new problems, like holes in your house.

It is important to invest time in identifying the details behind the tools you use. Even if your innovation toolbox is stocked with the best tools around, it’s the details and the context that can throw you off.

“Stop. Hammer time.” – MC Hammer

The following places have excellent tools for your innovation toolbox, and some supporting details to help you know when to use them.

Stratgeyzer by Alex Osterwalder, Yves Pigneur, Greg Bernarda, and Alan Smith- Value Proposition Design is always within grasp. I may keep a spare in my glovebox. From learning cards, to testing matrices, Strategyzer’s VPD is a solid foundation for any innovator.

Designing for Growth by Jeanne Liedtka and Tim Ogilvie – This fantastic book has tools and details around the full innovation timeline. From “What is?” to “What if?” to “What wows?” to “What works?” No matter what your question is, Designing for Growth has something for you.

Joe Greaser has a post over on his blog about some tools for detecting weak arguments.

Also, we’ve got stuff right here at Go Forth And Be Awesome!tools

  • New Lenses for finding new ways to look at the world around you.
  • Donkey Dice for rapidly going through lenses with a little bit of chaos.
  • Premortems help you prepare for failure before you test a prototype.

Avoid the frustration and embarrassment of drilling all afternoon with nothing to show for it. Even if you’ve got the right tool, pay attention to the little details too.

Being Awesome, Failure, Going Forth, Lean, Learning, Like a Startup, Motivation, Systems, Uncategorized

Happy Systems Evaluation Day Eve!

It’s that time of year again! The internet is littered with “Top 10 [these things] of 2015” lists. Tweets and updates center around what friends and family plan on accomplishing within the next 12 months. But every time you see a “I’m going to lose X pounds this year” update, know that you are reading a goal.

“Goals are for losers. Systems are for winners.” Scott Adams

I’m not saying they are losers. I’m saying they are playing a losing game. Boardgames are no fun when halfway through you realize that you have no hope of ever catching up to the leader. I’ve played these games with my younger brother who will CRUSH all in his path. I’ve looked over at his gargantuan pile of cardboard wealth and watched mine wither more than once. But a good game has mechanics that keep all players in the game. There are ways to get back up front. The Bullet Bill power-up is only available to those trailing in Mario Kart.

goals (1)Setting a goal is playing a game where you are constantly in failure, until you’ve succeeded. If my goal was to get a promotion, everyday that I don’t have my promotion is a day that I haven’t hit my goal. And even when I do, what then? I’ve reached a waypoint but I don’t have any other direction.

Goals are waypoints; places to be reached. Systems are a compass; they provide global direction.

Instead of setting a promotion as a goal, I should define a system that makes me more valuable to my company. Maybe, along the way I will earn that promotion. Both before and after, I have the ability to work successfully within my system. Success is within my grasp and in my control, each day.

“A good system shortens the road to the goal.” Orison Swett Marden

Don’t abandon goals altogether because when used with a system, they are still hugely important. We set them constantly in innovation. They are the success metrics for each prototype. They are the conversion rates in A/B testing. Running lean and using design thinking are systems; systems that leverage and make use of goals. One can not live on goals alone.

“A bad system will beat a good person every time.” W. Edwards Deming

If you’ll allow me a short sports metaphor real quick, let’s talk about Notre Dame football. I don’t have details but I do have experience and I am 87.3% sure that Notre Dame’s players decide what their goals are going to be for the season. Probably “Beat Stanford” or “Play in a major bowl game” are in there. Until they play Stanford, that goal has not be achieved. When they do play Stanford, success and failure are equally within grasp. After the game, they cross that goal off as either DONE or FAIL and then… focus on a new goal? Drift directionless in a sea of college football powerhouses? No. Notre Dame has a system that is more important than their goals.

“Play like a champion TODAY.” Notre Dame Football’s system

Goals are good as measures of your system, but make sure your goals aren’t vanity metrics.

So as you and I and everyone on Facebook sets goals for the upcoming year, also think of a system that can help guide you through those goal waypoints to a you beyond your expectations. And we’d be honored if “Go forth and be awesome” was a part of your system!